2019-2020 Catalog 
    
    Oct 19, 2019  
2019-2020 Catalog
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MKTG 4100 - Social Media Marketing


Credit Hour(s) 3

This course surveys the use of social media tools and technology for marketing purposes. It investigates the relevance and importance of these tools to new and emerging marketing processes. Students will develop a social media plan for a selected business. Fall, Spring

Prerequisite(s) MKTG 3131  or AECO 2260 , with a minimum grade of C.



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